Browsing Departament: Administració d'Empreses i Màrqueting by Title
-
La lealtad del consumidor en el sector financiero
Universidad Nacional de Colombia. Escuela de Administración de Empresas y Contaduría Pública (2011-01)Teniendo en cuenta lo costoso que resulta mantener programas de fidelización de clientes, es necesario conocer qué aspectos del servicio de la empresa son los que realmente valora el cliente, para dedicarles mayor esfuerzo ... -
Lean Startup and organisational learning capability: a case study in a Research and Technology Organisation
Taylor & Francis (2024-04-17)Lean Startup is an iterative, hypothesis-driven approach consisting of five key principles for business creation and product development, which involves potential users and customers from the beginning in a trial-and-error ... -
Legitimating confrontational discourses by local environmental groups: The case of air quality monitoring in a Spanish industrial area
Manchester University Press (2020-07-14) -
Levels of learning: hither and whither
Emerald (2018) -
Leverage and Family Firms: A Multi-Theoretical Approach
IGI Global (2022)This chapter analyses the relationship between ownership structure and leverage, providing an integrated theoretical approach that combines traditional financial theories, agency theory, and recently developed theories ... -
Liderazgo transformacional y capital psicológico positivo: un estudio de caso en una empresa de construcción
Wolters Kluwer España (2009)En el presente estudio se examina la relación existente entre el liderazgo transformacional y el capital psicológico positivo (afecto positivo y engagement en el trabajo) en trabajadores de una empresa de la construcción ... -
Linking alturism and organizational learning capability: A study from excellent human resources management organizations in Spain
Copyright © Springer International Publishing (2015-02)The new features of the business environment have expanded the concept of organizational learning capability (OLC). In today's competitive business environment, OLC has been recognized as an essential means to gain a ... -
Linking Entrepreneurial Orientation and Firm Performance: The Role of Organizational Learning Capability and Innovation Performance
John Wiley & Sons (2013)This research contributes to the entrepreneurial orientation (EO)–performance literature by offering a wider picture that includes two intermediate steps: organizational learning capability (OLC) and innovation performance. ... -
Linking organizational trust with employee engagement: The role of psychological empowerment
Emerald (2014)The present study investigated the moderating effect of psychological empowerment on the relationship between organizational trust and employee work engagement in a Nigerian business environment. Hierarchical regression ... -
Long-Term Orientation and Commitment in Export Joint Ventures among Small and Medium-Sized Firms
John Wiley & Sons (2013)Alliances may be an important tool for overcoming the resource and capability deficiencies facing small and medium-sized enterprises (SMEs), as they help strengthen their market position and facilitate access to new markets. ... -
Los destinos turísticos inteligentes en un contexto de crisis: principales retos a nivel empresarial y de destino
Ministerio de Industria, Energía y Turismo (2020)En estos últimos años, el concepto de Destino Turístico Inteligente (DTI) ha irrumpido con fuerza en toda estrategia de gestión avanzada de los destinos turísticos. Esta tendencia se ha exacerbado, además, como ... -
Los empleados de las entidades de créditos españolas, desde una óptica de responsabilidad social empresarial
Universidad del Zulia (2014)La exigencia de la sociedad occidental de considerar algo más que beneficios económicos por parte de las entidades de crédito, requiere y reclama beneficios sociales. Es cada vez mayor, el convencimiento de que la ... -
Los factores clave en la gestión estratégica de centros comerciales
Ministerio de Economía y Competitividad (2001)Este trabajo quiere resaltar la importancia que adquiere la gestión estratégica de los centros comerciales, en un momento en que la competencia entre ellos se intensifica notablemente. El enfoque de estudio adoptado parte ... -
Los Festivales Musicales como Experiencia Turística: Una Aproximación Teórica
Instituto Superior de Entre Douro e Vouga (2015)Durante años el sector turístico español se ha basado de forma casi exclusiva en la promoción del sol y playa como reclamos para atraer visitantes extranjeros a nuestro país. El agotamiento del modelo ha provocado la ... -
Loving Outside the Neighborhood: The Conflicting Effects of External Linkages on Incremental Innovation in Clusters
Wiley (2019-10)The present study assesses the explanatory capacity of three levels of factors, namely, internal to the company, and internal and external to the cluster, in predicting firms' incremental innovative performance in cluster ... -
Loyalty, perceived value and relationship quality in healthcare services
Emerald Group Publishing (2009)The purpose of this paper is to justify the central role played by post-purchase perceived value and relationship quality in the explanation of loyalty behaviour/intentions. -
Management Innovation and Organizational Performance: The Mediating Effect of Performance Management
Oxford University Press (2010)Management innovations (MIs) are widely adopted, but their influences on organizational performance are little researched in public settings. Positing that the MI-performance relationship is complex and is conditional over ... -
Management innovation in the hotel industry
Elsevier (2015-02)The study of management innovation has gained relevance in recent years, but there is a lack of empirical research analysing the factors that favour it. This article contemplates two types of antecedents of management ... -
Management theories linking individual and organizational level analysis in entrepreneurship research
Springer US (2012)This paper carries out a bibliographical review of the evolution of the individual level research, the new individual approaches and analyzes possible methods for the extension of entrepreneurship research to the organizational ... -
Managerial Capabilities in the Family Tourist Business: Is Professionalization the Key to Their Development?
UMA Editorial (2021-11-17)The main objective of this paper is to analyze the elements of the particular governance structure of the family business and the involvement of the family in the business in order to verify its effects on managerial ...