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Internationalization as a strategic growth possibility: the case study of l'antic colonial
(Universitat Jaume I, 2015-11-24)
The master thesis aims to investigate an importance of international marketing in
internationalization. Particularly, the master thesis analyzes the case study of L’Antic
Colonial - the company within Procelanosa Group, ...
The corporate reputation of Pamesa Cerámica through social networks and company website
(Universitat Jaume I, 2017-09-09)
The corporate reputation of a company and the importance of
effectively
managing it become
crucial in
our
current
globalized
digital world.
This research aims to conduct an analysis on the
corporate ...
An analysis of Azulev Grupo website. The influence of web 2.0 & seo positioning
(Universitat Jaume I, 2019-10-22)
With the development of new technologies and its implementation in today’s
society, Information and Communication Technologies has become a huge
influence in the way in which companies use their website and social networks ...
Social Media Marketing as a strategic growth driver for STN Cerámica in the segment B2B
(Universitat Jaume I, 2019-10-22)
Social media are interactive computer-mediated technologies that facilitate the
creation and sharing of information, ideas, career interests and other forms of expression
via virtual communities and social networks. In ...
The HUB-100 Project: A proposal to export project cargo through a regular line of containers from Spain to Tunisia
(Universitat Jaume I, 2019-10-23)
Over the years, the sea has become the transport of the world. The arrival of the
Globalization together with the beginning of the Industrial Revolution entailed a
dramatic development of international seaborne trade, ...
How to Prepare your Company for the Trade Events of its Sector: Case study of Turomas, S.L.
(Universitat Jaume I, 2019-10-23)
The thesis will be focused in the company in which I did my internship and where I
am still working: Turomas, S.L.
This study begins by contextualizing Turomas and explaining its internal
restructuring, since they are ...
How to Succeed in International Trade: Opening a New Route in an Existent Regular Shipping Line
(Universitat Jaume I, 2017-06-09)
The purpose of this thesis is to
restructure a regula
r shipping line
, focusing on
a different
prominent port in order to take the major benefit from the line. The aim of this study is to
encourage ...
Blumaq Online
(Universitat Jaume I, 2017-11-09)
ABSTRACT
In this
Master’s
thesis
, the reader will be
int
roduced to a study on the use of
Internet
resources by the
Blumaq
Company
and how they should evolve to adapt to the current
trend
. Both the ...
Gugu.es: a critical analysis
(Universitat Jaume I, 2017-06-09)
The purpose of this project is to give a proposal for the company Pérez Cardán, S.L. to
improve the online service that
the company has
available in the website:
gugu.es
. In
order to do so, it will be ...
Growing alternatives for becoming international: the role of social media in the digital marketing of Innova Advanced Consulting
(Universitat Jaume I, 2019-10-22)
The present work shows an analysis of social media in the digital marketing division of the
software company Innova Advanced Consulting. Since the Web 2.0 or the second generation
of world wide web has appeared, traditional ...