Listar Departament: Administració d'Empreses i Màrqueting por título
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Los empleados de las entidades de créditos españolas, desde una óptica de responsabilidad social empresarial
Universidad del Zulia (2014)La exigencia de la sociedad occidental de considerar algo más que beneficios económicos por parte de las entidades de crédito, requiere y reclama beneficios sociales. Es cada vez mayor, el convencimiento de que la ... -
Los factores clave en la gestión estratégica de centros comerciales
Ministerio de Economía y Competitividad (2001)Este trabajo quiere resaltar la importancia que adquiere la gestión estratégica de los centros comerciales, en un momento en que la competencia entre ellos se intensifica notablemente. El enfoque de estudio adoptado parte ... -
Los Festivales Musicales como Experiencia Turística: Una Aproximación Teórica
Instituto Superior de Entre Douro e Vouga (2015)Durante años el sector turístico español se ha basado de forma casi exclusiva en la promoción del sol y playa como reclamos para atraer visitantes extranjeros a nuestro país. El agotamiento del modelo ha provocado la ... -
Loving Outside the Neighborhood: The Conflicting Effects of External Linkages on Incremental Innovation in Clusters
Wiley (2019-10)The present study assesses the explanatory capacity of three levels of factors, namely, internal to the company, and internal and external to the cluster, in predicting firms' incremental innovative performance in cluster ... -
Loyalty, perceived value and relationship quality in healthcare services
Emerald Group Publishing (2009)The purpose of this paper is to justify the central role played by post-purchase perceived value and relationship quality in the explanation of loyalty behaviour/intentions. -
Management Innovation and Organizational Performance: The Mediating Effect of Performance Management
Oxford University Press (2010)Management innovations (MIs) are widely adopted, but their influences on organizational performance are little researched in public settings. Positing that the MI-performance relationship is complex and is conditional over ... -
Management innovation in the hotel industry
Elsevier (2015-02)The study of management innovation has gained relevance in recent years, but there is a lack of empirical research analysing the factors that favour it. This article contemplates two types of antecedents of management ... -
Management theories linking individual and organizational level analysis in entrepreneurship research
Springer US (2012)This paper carries out a bibliographical review of the evolution of the individual level research, the new individual approaches and analyzes possible methods for the extension of entrepreneurship research to the organizational ... -
Managerial Capabilities in the Family Tourist Business: Is Professionalization the Key to Their Development?
UMA Editorial (2021-11-17)The main objective of this paper is to analyze the elements of the particular governance structure of the family business and the involvement of the family in the business in order to verify its effects on managerial ... -
Managing performance in quality management. A two-level study of employee perceptions and workplace performance
Emerald (2019-12-09)Purpose The purpose of this paper is to address potential effects of the control element in quality management. First, behavioural theories on how elements of performance management can affect organisational performance ... -
Managing Sustainable Hybrid Organisations: A Case Study in the Agricultural Sector
MDPI (2018)Research in the field of sustainability has been dominated by an instrumental logic in which social and environmental aspects are reduced to their ability to generate financial benefits. However, the increasing problems ... -
Market size asymmetry and strategic environmental policy in a Cournot model
Frontiers Media (2023)The achievement of Sustainable Development Goals (SDG) related to the environment requires identifying new sources of environmental degradation. This paper analyzes how market size asymmetry affects government decisions ... -
Marketing capabilities: do they matter in INVs?
Inderscience (2010)This paper examines the influence that marketing capabilities developed in international new ventures can have on their international performance and international geographical diversification. Rapid entry in foreign markets ... -
Marketing Mix Instruments as Factors of Improvement of Students’ Satisfaction in Higher Education Institutions in Republic of Serbia and Spain
MDPI (2020)This paper explores the impact of marketing mix instruments on the students’ satisfaction in faculties in the Republic of Serbia and Spain, with the aim of determining how significant the effects of each marketing mix tool ... -
Measuring Entrepreneurial Orientation of University Employees in Developing Countries Using the ENTRE-U Scale
MDPI (2020)This research examines the difference in the level of entrepreneurial orientation among university employees within the European Union compared to university employees in non-EU countries. The EU Member States included in ... -
Measuring resilience properties of household livelihoods and food security outcomes in the risky environments of Ethiopia
Red Española de Estudios del Desarrollo (2018-07)The purpose of this case study, conducted in Amhara region of Ethiopia, is to contribute to ef forts to measuring and assessing resilience properties of household livelihoods constructed in the risky environments. It ... -
Measuring social entrepreneurship and social value with leakage. Definition, analysis and policies for the hospitality industry
Springer (2016)The aim is to analyze, define and examine the connections between social entrepreneurship and the generation of social value, considering the concept of leakage as a measure of social value creation and distribution for ... -
Mejora de la calidad de vida de las personas mayores en sus domicilios a través de la tecnología de localización de interiores
Col·legi Oficial de Psicologia de la Comunitat Valenciana (2018-11-08)La propensión a vivir en soledad aumenta con la edad y suele ser sobre todo femenina en la vejez. En España, según datos del INE publicados en 2018, había 4.687.400 personas viviendo solas en el año 2017. De esta cifra, ... -
Mejora del resultado de las nuevas empresas internacionales a través de las redes empresariales y su influencia en la elección de modos de entrada cooperativos
Universidad de las Palmas de Gran Canaria (2020-12-01)Se estudia la influencia de las redes empresariales de carácter social en la elección de modos de entrada cooperativos que no requieren inversión en capital. Se argumenta que las ventajas informativas y conocimientos ... -
Memorable customer experiences and autobiographical memories: From service experience to word of mouth
Elsevier (2023-02-20)The aim of this paper is to study the relationship between customer experience and word of mouth (WOM) through two mediating variables: customer satisfaction and memorable characteristics of service experience (MCSE). ...