Listar por autoría "8ff25df7-538d-4493-b49b-7637012d4226"
Mostrando ítems 1-9 de 9
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Improving the perceptions of hotel managers
Garrigos-Simon, Fernando Jose; Palacios Marques, Daniel; Narangajavana-Kaosiri, Yeamduan Elsevier (2008)This research seeks to identify the importance of various capabilities and psychosociological factors of hotel managers, in order to improve their perception of the competitive environment emerging in the post-Internet ... -
Introducción al Marketing
Vallet-Bellmunt, Teresa; Beser-Hernández, José María; Vallet-Bellmunt, Toni; Casanova Calatayud, Emilia; del Castillo, Ángel; del Corte Lora, Víctor; Narangajavana-Kaosiri, Yeamduan Publicacions de la Universitat Jaume I (2018)Este Manual está dirigido a cubrir la asignatura Introducción a la Administración de empresas, compartida por los Planes de estudio del Grado de Administración de empresas, Finanzas y Contabilidad y Economía y Doble grado ... -
Measuring social entrepreneurship and social value with leakage. Definition, analysis and policies for the hospitality industry
Narangajavana-Kaosiri, Yeamduan; Gonzalez-Cruz, Tomás; Garrigos-Simon, Fernando Jose; Cruz-Ros, Sonia Springer (2016)The aim is to analyze, define and examine the connections between social entrepreneurship and the generation of social value, considering the concept of leakage as a measure of social value creation and distribution for ... -
Pervasive information gathering and data mining form efficient business adminisration
Garrigos-Simon, Fernando Jose; Llorente, Roberto; Morant, María; Narangajavana-Kaosiri, Yeamduan Sage (2015-11)Following a multidisciplinary perspective (that combines the literature from management, information systems, marketing and engineering telecommunications perspectives), the purpose of this article is to create and analyze ... -
Prices, prices and prices: A study in the airline sector
Narangajavana-Kaosiri, Yeamduan; Garrigos-Simon, Fernando Jose; Sánchez-García, Javier; Forgas-Coll, Santiago Elsevier (2014-04)This article creates and empirically analyzes a dynamic pricing framework. The model includes the main theories on prices in the literature, and dynamically analyzes how companies change their pricing policies according ... -
Quality in Tourism Literature: A Bibliometric Review
Garrigos-Simon, Fernando Jose; Narangajavana-Kaosiri, Yeamduan; Narangajavana, Yeamdao MDPI (2019)The literature about quality has experienced an important expansion in the tourism sector in the last decade. This is a result of the importance of quality issues when attempting to maintain and expand sustainable business ... -
The influence of social media in creating expectations. An empirical study for a tourist destination
Narangajavana-Kaosiri, Yeamduan; Callarisa Fiol, Luis J.; Moliner, Miguel Angel; Rodriguez-Artola, Rosa M.; Sánchez-García, Javier Elsevier (2017)Social media are transforming the tourism industry from its traditional pattern into an intense informational pattern. Our study aims to investigate the causes underlying the use of user-generated contents (UGC) to receive ... -
The Nexus between Big Data and Sustainability: An Analysis of Current Trends and Developments
Garrigos-Simon, Fernando Jose; Sanz-Blas, Silvia; Narangajavana-Kaosiri, Yeamduan; Buzova, Daniela MDPI (2021-06-10)With the development of technological innovations, Big Data is transforming the socio-economic world, impacting almost every organization and person. The transformations associated with the development of Big Data have ... -
Tourism and Sustainability: A Bibliometric and Visualization Analysis
Garrigos-Simon, Fernando Jose; Narangajavana-Kaosiri, Yeamduan; Lengua-Lengua, Ismael MDPI (2018)Sustainability is a growing research topic in tourism due to the importance of environmental and social issues, and the maintenance of patrimony and other facilities to conserve the potential of tourism destinations. ...