Listar Recerca_2023_núm. 28 (1) por autoría "f92905d2-7851-437b-9086-70bd0e1499b8"

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    • openAccess   Populismo empresarial: la nueva frontera del discurso gerencial 

      ALONSO BENITO, LUIS ENRIQUE; Fernández Rodríguez, Carlos Jesús Universitat Jaume I amb el suport del Servei de Comunicació i Publicacions (2022)
      In recent years, the term populismhas become indeed popular. Among its variants, a very particular one stands out. It is the so-called managerial populism, in which prominent businessmen have entered ...