Incorporation of Circular Aspects into Product Design and Labelling: Consumer Preferences
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comunitat-uji-handle2:10234/7035
comunitat-uji-handle3:10234/8617
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INVESTIGACIONMetadata
Title
Incorporation of Circular Aspects into Product Design and Labelling: Consumer PreferencesAuthor (s)
Date
2018Publisher
MDPIISSN
2071-1050Bibliographic citation
BOVEA, María, et al. Incorporation of Circular Aspects into Product Design and Labelling: Consumer Preferences. Sustainability, 2018, vol. 10, p. 7Type
info:eu-repo/semantics/articlePublisher version
https://www.mdpi.com/2071-1050/10/7/2311Version
info:eu-repo/semantics/publishedVersionSubject
Abstract
The transition to a circular economy requires a fundamental change in products and the
way they meet consumer demands. In this context, the aim of this article is to analyse the level of
importance that consumers ... [+]
The transition to a circular economy requires a fundamental change in products and the
way they meet consumer demands. In this context, the aim of this article is to analyse the level of
importance that consumers attach to the fact that circular aspects were incorporated into a product
design and to the need to communicate them on the product labelling. The aspects analysed in this
study are related to durability, repairability, recycled material content, low environmental impact,
fair working conditions and origin. To this end, a survey was designed and conducted with a
representative sample. It was found that Spanish consumers are concerned mainly about fair working
conditions during the product manufacturing and the durability of the products. A high degree of
congruence was found between the level of importance attached to incorporating each aspect into
the product design and including this information in the product labelling. In addition, multinomial
regression models are applied to identify the consumer profiles (gender, age, household size, level of
education, household income) that are more or less prone to prefer products that incorporate these
aspects into their design and labelling. Household size and gender are the socio-economic variables
that most affect consumer preferences. [-]
Is part of
Sustainability, 2018, vol. 10, núm. 7Investigation project
This research received funding from Ministerio de Economía y Competitividad (Spain) (Project DPI2017-89451-R)Rights
info:eu-repo/semantics/openAccess
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Except where otherwise noted, this item's license is described as © 2018 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access
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(CC BY) license (http://creativecommons.org/licenses/by/4.0/).