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The evolution of the media discourse on the implementation of media companies' new digital business models
Monsalve-Alamá, Antonio; Ortigosa-Blanch, Arturo; Sánchez-García, Javier Elsevier (2023-05)This paper examines the discourse of Spanish media outlets to justify changing their digital business model by introducing paywalls. For the last few years, this sector has been introducing new payment models to supplement ...