ListarTFM: Màster Universitari en Llengua Anglesa per al Comerç Internacional por tema "Internationalization"
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Banking Services across International Borders: A Marketing Plan for CREDIPEMI 360º
Universitat Jaume I (2019-07-17)The main objective of this master’s thesis is to suggest a marketing plan for the banking entity Caixa Rural Vila-real, which belongs to Grupo Cooperativo Cajamar, to internationalize its presence beyond Spanish borders. ... -
Internacionalization of service firms: the case of consultancy firms and distance learning in the health and social care sector
Universitat Jaume I (2016-11-29)In this globalized world that we live in, internationalization has become an important phenomenon in the business environment. Nowadays, most companies aspire to expand their businesses abroad, no matter if they provide ... -
Keraben Grupo S.A. beyond Europe: A marketing plan for the internationalization of the Stoneage Collection to Canada
Universitat Jaume I (2019-07-17)Economic globalization fosters firms from all over the world to face not only a strong competition but also the necessity of being constantly innovating (Amoore, 2018). Going increasingly international is thus a key ...