Listar por tema "Consumerism"
Mostrando ítems 1-4 de 4
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A global and introspective understanding of violence within consumerism: proposing the concept of consumerist violence
Universitat Jaume I (2015-10-29)This thesis investigates how various forms of violence are part of different major production chains supplying consumer markets. It thereby establishes a link between the role of end consumers demand and consumerist supplies. ... -
Análisis de la gestión de intangibles de marca mediante una estrategia narrativa. Caso Harley-Davidson
Universitat Jaume I (2016-07-04)The loss of the classics identity referents, such as the sociology of consumption understand them, has allowed brands occupy a key place in the reality of the individuals. Today’s society is undergoing a new ideological ... -
Las marcas como nuevas formas de religiosidad. Análisis de la publicidad como medio portador de un metamensaje trascendente
(2014-07)La pérdida de influencia de la religión institucional es paralela al emerger de lo sagrado en lo secular. La transformación de lo religioso y el reencantamiento de lo profano también se hace presente en el consumo, que ... -
Mainstreaming Culture(s) of Sustainability: The Civic Society, Business and Design Imperative
Universitat Jaume I (2017-09-08)This work identifies the gap between and – describes the characteristics of – the necessary link between peace and sustainability. Through the lens of the following constructs; a) political-economic and civic society; b) ...