Key factors in shopping centre management: evidence from Spain
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INVESTIGACIONMetadades
Títol
Key factors in shopping centre management: evidence from SpainData de publicació
2002Editor
Taylor & Francis; RoutledgeISSN
0959-3969Tipus de document
info:eu-repo/semantics/articleVersió de l'editorial
http://www.tandfonline.com/toc/rirr20/12/4#.Ux8Ur4Ua6W8Paraules clau / Matèries
Resum
This paper aims to highlight the importance of adopting a strategic approach to shopping
centre management as competition in the industry becomes more intense. The starting point is
a reflection on the sources of ... [+]
This paper aims to highlight the importance of adopting a strategic approach to shopping
centre management as competition in the industry becomes more intense. The starting point is
a reflection on the sources of competitive advantage for a shopping centre. This is
complemented by an empirical investigation aimed at managers of Spanish regional shopping
centres. The survey aims to know the priorities of shopping centre managers by highlighting
the resources and capabilities considered more influential in shopping centre performance.
Also, we analyse some variables that may affect the relevance assigned to such resources: size
and age of shopping centres and the perception of the competitive environment. [-]
Publicat a
The International Review of Retail, Distribution and Consumer Research, 12, 4, p. 337 - 354Drets d'accés
http://rightsstatements.org/vocab/CNE/1.0/
info:eu-repo/semantics/openAccess
info:eu-repo/semantics/openAccess
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