The Influence of Political Actors in the Digital Public Debate on Twitter About the Negotiations for the Formation of the Government in Spain
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INVESTIGACIONMetadata
Title
The Influence of Political Actors in the Digital Public Debate on Twitter About the Negotiations for the Formation of the Government in SpainDate
2021Publisher
SAGEISSN
0002-7642; 1552-3381Bibliographic citation
Casero-Ripollés, A., Alonso-Muñoz, L., & Marcos-García, S. (2021). The Influence of Political Actors in the Digital Public Debate on Twitter About the Negotiations for the Formation of the Government in Spain. American Behavioral Scientist, https://doi.org/10.1177/00027642211003159Type
info:eu-repo/semantics/articlePublisher version
https://journals.sagepub.com/doi/full/10.1177/00027642211003159Version
info:eu-repo/semantics/submittedVersionSubject
Abstract
Social media has introduced new parameters that can potentially transform the digital political conversation. Traditionally, in the age of mass communication, public debate was dominated by politicians and journalists. ... [+]
Social media has introduced new parameters that can potentially transform the digital political conversation. Traditionally, in the age of mass communication, public debate was dominated by politicians and journalists. However, digital platforms, primarily Twitter, have allowed other social actors to join the political discussion, trying to influence it. The objective of this research is to establish what factors enable the authority and digital influence of political actors in the public debate on Twitter. We use a big data sample of 127.3 million tweets from the negotiation process around the formation of the Government in Spain. The applied methodology is based on social network analysis and machine learning. The results show that ideology, political initiative, and political career are configured as factors capable of conditioning the authority and influence of political actors in the political conversation on Twitter. [-]
Description
Casero-Ripollés A, Alonso-Muñoz L, Marcos-García S. The Influence of Political Actors in the Digital Public Debate on Twitter About the Negotiations for the Formation of the Government in Spain, American Behavioral ... [+]
Casero-Ripollés A, Alonso-Muñoz L, Marcos-García S. The Influence of Political Actors in the Digital Public Debate on Twitter About the Negotiations for the Formation of the Government in Spain, American Behavioral Scientist. Copyright © 2021 SAGE Publications. DOI: 10.1177/00027642211003159 [-]
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American Behavioral Scientist, 2021Funder Name
Agencia Estatal de Investigación
Funder ID
http://dx.doi.org/10.13039/501100011033
Project code
CSO2017-88620-P
Project title or grant
Influencers en la comunicación política en España. Análisis de las relaciones entre líderes de opinión 2.0, medios de comunicación, partidos, instituciones y audiencias en el entorno digital
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