Importance of web pages in business: An approach on how to improve Bulk Wine & Spirits S.L.U. web page

Abstract

The intention of this project is to create an improvement proposal for the website of the company Bulk Wine & Spirits S.L.U. To reach this end, first of all, a description of the company's sector has been developed together with the services and the activity it offers. In addition, for the realization of the web page, an explanation of the approaches that must be taken into account to get a competent website has been presented. Additionally, the most important advantages and disadvantages of creating a site for a company have been established. Applying all this information obtained, the objective of proposing improvements for the company's website has been reached. Accordingly, an explanation of the established proposals is made together with descriptive images which highlight the points in which theoretical research has played a key role. In conclusion, an evaluation of positive effects of the established improvements is shown. In addition, I have considered it appropriate to leave room for future research and possible improvements in this study.