The role of trade fairs and exhibitions in the German economy
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The role of trade fairs and exhibitions in the German economyAutoria
Tutor/Supervisor; Universitat.Departament
Suárez-Burguet, Celestino; Universitat Jaume I. Departament d'EconomiaData de publicació
2017Editor
Universitat Jaume IResum
The German trade fair industry is a world leader. On 25 exhibition grounds, around 2.8
million square meters of hall space is available for the realization of national and
international trade fairs. Of the eight ... [+]
The German trade fair industry is a world leader. On 25 exhibition grounds, around 2.8
million square meters of hall space is available for the realization of national and
international trade fairs. Of the eight largest exhibition grounds in the world, there are
four in Germany. Trade fairs fulfil a variety of functions and are considered as particularly
efficient, innovative and thematically diversified in international competition. As one of
the most important marketing instruments, they are a driving force for international trade
in goods and services and contribute to an intensification in competition as well as to
growth and employment. Due to the high internationality of the German trade fairs and
the huge impact on the framework on tourism, the overall economic effects are
particularly pronounced. [-]
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Treball Final de Grau en Economia. Codi: EC1049. Curs acadèmic: 2016/2017.
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info:eu-repo/semantics/bachelorThesisDrets d'accés
Licencia CC-BY-SA
info:eu-repo/semantics/openAccess
info:eu-repo/semantics/openAccess
Apareix a les col.leccions
- Grau en Economia [289]
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