Listar UJI: Investigación por fuente "Sustainability, 2023, vol. 15, no 8, p. 6907"
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How Does Each ESG Dimension Predict Customer Lifetime Value by Segments? Evidence from U.S. Industrial and Technological Industries
MDPI (2023)The aim of this study is to analyse the research gap regarding the relationship between environmental, social and governance dimensions (ESG) of corporate sustainability initiatives and customer lifetime value (CLV). We ...