• openAccess   La creatividad publicitaria y su influencia social en la vigorexia masculina 

      Fanjul, Carlos; Gonzalez-Oñate, Cristina Universidad de Sevilla (2009)
      The physical characteristics of advertising models is a nonverbal aspect of the message that be used in the creative processes of determined ads, to attract and give to the product/brand announced attributes that objectively ...