Listar EMP_Articles por fuente "International Journal of Consumer Studies, 2022"
Mostrando ítems 1-1 de 1
-
Attachment styles and customers' long-term relationships in a service context
Wiley (2022-05-31)The main objective of this study is to use attachment styles theory to explore long-term relationships in a service context using the mobile market as a case study.Attachment theory focuses on the primary link between ...