Browsing EMP_Articles by Author "f93ad14d-ed8e-4bdf-8e4f-2e70accf3dea"
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The relationship between export performance and new marketing approaches in the Spanish fashion sector
González-Ferriz, Fernando; Sánchez-García, Javier; Garrigos-Simon, Fernando Jose Universidades Públicas de Andalucía (2023)The objective of this investigation is to provide an empirical model (EMSP model of internationalization) to explain the relationship between the different variables that affect the export performance of Spanish companies ...