Listar EMP_Articles por autoría "d3294a92-c4bd-43f0-a4c4-5f47cf3ffe51"
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Analyzing Willingness to Pay More to Stay in a Sustainable Hotel
Boronat-Navarro, Montserrat; Pérez-Aranda Canela, José Antonio MDPI (2020)The aim of this study is to investigate differences in willingness to pay more for sustainable hotels, analyzing whether consumers’ searches for information about sustainability, the importance they assign to sustainability ... -
Consumers’ perceived corporate social responsibility evaluation and support: the moderating role of consumer information
Boronat-Navarro, Montserrat; Pérez-Aranda Canela, José Antonio SAGE Publications (2018)This study analyzes how consumers’ evaluations of various dimensions of corporate social responsibility (CSR) affect their support of it and how consumers’ searches for CSR information influence such evaluations. The ...