Listar EMP_Articles por autoría "2e6a5df6-0577-4493-975e-954834068c4c"
Mostrando ítems 1-1 de 1
-
Co-creating customer experiences in service ecosystems: a study in a tourist destination
Monferrer Tirado, Diego; Moliner, Miguel Angel; Estrada, Marta Emerald (2024-01-30)Purpose – This study aims to examine the co-creation of customer experiences at different levels in service ecosystems, analyzing the case of a tourist destination. Design/methodology/approach – A questionnaire was ...