Listar Departament: Administració d'Empreses i Màrqueting por título

Mostrando ítems 77-96 de 509

    • openAccess   Co-creating customer experiences in service ecosystems: a study in a tourist destination 

      Monferrer Tirado, Diego; Moliner, Miguel Angel; Estrada, Marta Emerald (2024-01-30)
      Purpose – This study aims to examine the co-creation of customer experiences at different levels in service ecosystems, analyzing the case of a tourist destination. Design/methodology/approach – A questionnaire was ...

    • openAccess   Combined effect of human capital, temporary employment and organizational size on firm performance 

      Roca-Puig, Vicente; Beltrán-Martín, Inmaculada; Segarra-Ciprés, Mercedes Emerald Group Publishing Limited (2012)
      Purpose – This study aims to examine how temporary employment and organizational size moderate the effect of human capital on firm performance. The authors also analyze the overall effect of human capital, temporary ...

    • closedAccess   Combining effects of internal resources, entrepreneur characteristics and KIS on new firms 

      Belso Martínez, José Antonio; Molina-Morales, F. Xavier; Mas-Verdú, Francisco Elsevier (2013-10)
      Both entrepreneurship and innovation are perceived as crucial activities that fuel the economic development of regions. Considering transfers of knowledge as one of the functions of knowledge intensive services (KIS), this ...

    • openAccess   Commitment to employees, labor intensity, and labor productivity in small firms 

      Roca-Puig, Vicente; Segarra-Ciprés, Mercedes; Beltrán-Martín, Inmaculada Emerald (2012)
      Purpose – The purpose of this study is to analyze the potential existence of a concave downward curve between organizational commitment to employees (OCE) and labor productivity in small firms. It also aims to examine the ...

    • openAccess   Comparative analysis of american and spanish cruise passengers'behavioral intentions 

      Forgas-Coll, Santiago; Palau-Saumell, Ramon; Sánchez-García, Javier; Garrigos-Simon, Fernando Jose Fundação Getulio Vargas, Escola de Administração de Empresas de S.Paulo (2016)
      Earlier studies of cross-national differences in consumer behavior in different consumption sectors have verified that cultural differences have a strong influence on consumers. Despite the importance of cross-national ...

    • openAccess   Compassion and altruism in organizations: a path for firm survival 

      Barghouti, Zina; Guinot, Jacob; Chiva, Ricardo Emerald (2022-08-24)
      Purpose The authors draw on this approach to explore the consequences of compassion and altruism in the workplace for firm performance, using organizational resilience as a mediating variable. Design/methodology/approach In ...

    • openAccess   Compensating need satisfaction across life boundaries: A daily study 

      Hewett, Rebecca; Haun, Verena; Demerouti, Evangelia; Rodríguez-Sánchez, Alma; Skakon, Janne; De Gieter, Sara Wiley (2017-02)
      Self-determination theory suggests that satisfaction of an individual’s basic psychological needs (for competence, autonomy, and relatedness) is key for wellbeing. This has gained empirical support in multiple life domains, ...

    • openAccess   Competitiveness through strategic orientation 

      Blesa, Andreu; Ripolles, Maria; Monferrer Tirado, Diego CROMAR (Croatian Marketing Association) (2012-12)
      The aim of this paper is to further the study of the factors that infl uence the international competitive position of international new ventures and, consequently, their international performance. Specifi cally, we analyze ...

    • openAccess   Competitividade na indústria do vestuário: uma avaliaçao a partir da perspectiva das redes de empresas aglomeradas territorialmente 

      Molina-Morales, F. Xavier; Hoffmann, V. Emil; Martínez-Fernández, M. Teresa Universidade Federal do Rio Grande do Sul (2008)
      O campo da organização industrial envolve o estudo de como a indústria está organizada e por quê. Essa organização se dá dentro de um continuum, onde de um lado existe a possibilidade de verticalizar o processo, através ...

    • openAccess   Condiciones de las redes interorganizativas para la innovación en áreas rurales 

      Dias, Cleidson; Hoffmann, V. Emil; Martínez-Fernández, M. Teresa Universitat Politècnica de València (2021)
      The objective is to investigate which are the drivers of the formation of inter-organizational cooperation networks that contribute to the achievement of innovation performance in rural areas. Regarding the methodological ...

    • closedAccess   Consequences of customer engagement and customer self-brand connection 

      Moliner, Miguel Angel; Monferrer Tirado, Diego; Estrada, Marta Emerald (2018)
      Purpose The purpose of this paper is to analyze the impact of the customer engagement and customer self-brand connection on customer advocacy and firms’ financial performance. The research focuses on the financial sector ...

    • openAccess   Consumers’ perceived corporate social responsibility evaluation and support: the moderating role of consumer information 

      Boronat-Navarro, Montserrat; Pérez-Aranda Canela, José Antonio SAGE Publications (2018)
      This study analyzes how consumers’ evaluations of various dimensions of corporate social responsibility (CSR) affect their support of it and how consumers’ searches for CSR information influence such evaluations. The ...

    • openAccess   Cooperación en destinos y economía circular 

      Boronat-Navarro, Montserrat; Puig-Denia, Alba Ministerio de Industria, Comercio y Turismo (2020)
      Considerando los devastadores impactos medioambientales provocados por el sector turístico, impera la necesidad de un cambio de modelo hacia uno más sostenible, requiriéndose la cooperación de todos los agentes implicados ...

    • openAccess   Corporate social responsibility toward employees and green innovation: Exploring the link in the tourism sector 

      Guinot, Jacob; Barghouti, Zina; Beltrán-Martín, Inmaculada; Chiva, Ricardo Royal Society of Chemistry (2023)
      In recent years, the concept of corporate social responsibility toward employees (CSRE) has gained increasing importance, both in academic research and in managerial practice. This concept includes those human resource ...

    • openAccess   ¿Cómo potenciar el emprendimiento y la innovación mediante el desarrollo de proyectos de base tecnológica en el contexto docente universitario? 

      Segarra-Ciprés, Mercedes; Grangel Seguer, Reyes; Belmonte-Fernández, Óscar; Aguado González, Sergio Centro de Estudios Financieros, S.L (2017)
      El emprendimiento, junto a la innovación, son dos de los valores más demandados por las empresas en la actualidad y por ello las competencias asociadas son potenciadas en los grados con un claro enfoque hacia el emprendimiento. ...

    • openAccess   Critical capabilities for widening international new ventures geographical scope 

      Blesa, Andreu; Ripolles, Maria Elsevier (2020-09-10)
      Current findings are still inconclusive with regard to the role played by the characteristics of social networks in INVs’ early geographical scope. This study analyses how entrepreneurial-oriented networks affect new ...

    • openAccess   CSR marketing outcomes and branch managers' perceptions of CSR 

      Moliner, Miguel Angel; Monferrer Tirado, Diego; Estrada, Marta Emerald (2019-07)
      Purpose The purpose of this paper is to analyze the role of bank branch managers’ perceptions of corporate social responsibility (CSR) in CSR marketing outcomes. Design/methodology/approach The paper proposes a ...

    • closedAccess   Customer engagement, non-transactional behaviors and experience in services 

      Moliner, Miguel Angel; Monferrer Tirado, Diego; Estrada, Marta Emerald (2019)
      Purpose The purpose of this paper is to highlight the central role of bank customers’ engagement as a mediating variable between customer experience and two non-transactional customer behaviors (advocacy and attitudinal ...

    • closedAccess   Customer equity and CLV in Spanish telecommunication services 

      Segarra-Moliner, José-Ramón; Moliner, Miguel Angel Elsevier (2016-10)
      Recent studies in various economic sectors in the U.S.A., Brazil, China, South Korea, and Australia provide evidence of the precursors of customer equity (value, brand, and relationship equity) and their influence on ...

    • openAccess   Customer loyalty in clusters: perceived value and satisfaction as antecedents 

      Callarisa Fiol, Luis J.; Bigné Alcañiz, J. Enrique; Moliner, Miguel Angel; Sánchez-García, Javier Taylor & Francis (2009-08)
      Purpose: This paper studies, from the perspective of relationship marketing, the loyalty behavior of industrial customers in the context of a cluster. Loyalty is a key variable for studying long term relationships between ...