Browsing Departament: Estudis Anglesos by Source "Cultura, Lenguaje y Representación, 2007, no 5"
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Discourse, Semantics and Metonymy
Publicacions de la Universitat Jaume I (2007)In current research on discourse analysis and on metonymy there is an idea that is missing: the study of the discourse potential of metonymic activity. The reasons for this are to be found, in all likelihood, on the one ... -
Metonymy and Anaphoric Reference: Anaphoric Reference to a Metonymic Antecedent in Dude, Where’s My Country, Stupid White Men, The Da Vinci Code and Deception Point
Publicacions de la Universitat Jaume I (2007)Departing from the postulates of Ruiz de Mendoza and his collaborators on metonymic anaphora (Ruiz de Mendoza 1997, 1999; Ruiz de Mendoza; Otal 2002; Ruiz de Mendoza; Díez 2004), this paper analyzes some of the most ... -
Presentación: Metáfora y discurso
Publicacions de la Universitat Jaume I (2007) -
The rhetorical dimension of printed advertising: a discourse-analytical approach
Publicacions de la Universitat Jaume I (2007)he study of the rhetorical uses of language in advertising can be approached from different disciplines –discourse analysis, media studies, metaphor theory–. Although normally focusing on different aspects according to ...