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dc.contributor.authorBlanquer Adam, Paula Yvonne
dc.contributor.otherLópez-Meri, Amparo
dc.contributor.otherUniversitat Jaume I. Departament de Ciències de la Comunicació
dc.date.accessioned2021-09-07T12:04:27Z
dc.date.available2021-09-07T12:04:27Z
dc.date.issued2021-07-15
dc.identifier.urihttp://hdl.handle.net/10234/194620
dc.descriptionTreball Final de Grau en Periodisme. Codi: PE0932. Curs acadèmic: 2020/2021ca_CA
dc.description.abstract"Universitat Nom de Dona" refers to the part composed by women of the Valencian public universities: Universitat Jaume I, Universitat de València, Universitat Politècnica de València, Universitat d’Alacant i Universitat Miguel Hernández. Issues have come to be dealt with both in the social sciences and in the natural sciences and in women's influence in university centers from a position of responsibility within them or politics. Above all, it is a cyber-media focused on researchers, so it creates references for teenagers of age to choose specialization. In this respect, the gender gap that exists in the STEM (science, technology, engineering and mathematics) area is being combated and the value of scientific research is being given, an area far removed from the population that is also concentrated on this unequal situation. Therefore, "Universitat Nom de Dona" can be considered aligned with the Sustainable Development Goals of Agenda 2030, as the fifth challenge is intended to achieve gender equality. We can therefore state that the objectives are, on the one hand, the visibility of research by women researchers, of management work and of the work of students in competitions or TFGs. On the other hand, it aims to create references, especially in the fields of science, technology, engineering and mathematics. Professional profiles that show the possibilities of university careers in the work of interviews, such as "Andrea Blanco: 'When I thought about mechanical engineering, I related it only to cars and motorcycles' and "Regular Norway: 'I have been very interested in social injustices since I was very young.' In terms of the design of the cybermedia, it has essentially included the purple color F8F5CAF in hexadecimal code, preserved the institutional value of the university and added a more youthful tone. An attempt has been made on social networks to convey this more modern and accessible view of knowledge, for example, through a type of scientific outreach in Instagram's "stories". The fonts used have been "Verdana" for web-based publications and "League Spartan" for social media publications. In addition, the text of the cybermedia pieces is aligned to the left. The closest competition to "Universitat Nom de Dona" could be the press notes of universities, although they do not go into the topics, and the section of the 78 Annex VI Executive Summary "Intermedio" program called "Mujer had to be", saving distances, because this proposal is based on individual video interviews and not only addresses professions related to universities. In addition to the sections intended to place readers in cybermedia, there are those that have journalistic content: "Socials" presents the specialty of social sciences, legal sciences, l.art, engineering and architecture; the "Naturals" section is dedicated to the natural and experimental sciences; the last, "Despatxos" shows the women's-related pieces held in positions of responsibility within the university, as is the case of the future vicedegana de Grau in Sciences of Physical Activity and of LUUJI Sport, or politics, as exemplified by the interview with Amparo Navarro, rector of the Universidad d.Alacant. Turning to the issue of broadcasting, we can talk about three social networks: Twitter, Instagram, and Facebook. Sonaha has created and used in all promotions the hashtag #LaDonatambéHiÉs with the dual purpose of distinguishing content (and "store it") and focusing on the presence of women in the social and scientific activities represented. It highlights what has been achieved through Twitter, as it appears to be the most effective social network for the number of users and the constant interaction. The focus of the pieces has been good for past, present or future decisions by women in their responsibility (example: interview with Carmen Bevià, autonomous secretary of universities and research), professional trajectories and/or specific jobs (example: interview with Núriaria Reguart, jurist, assistant professor and member of the Human Rights and Fundamental Rights Research Group of LUUJI) or the making of masculinized sectors (example: news about the world exhibition of the comic “Women on the brink of a Vine attack.” The website's publications can be distinguished in news that visibilizes the processes or results of some research, such as "Three Researchers in front of a study that could alert to the beginning of the fourth wave" with the prominence of the personal source Ana Esplugues, researcher of the Department of Nursery of the UV, or "A study and the UNAV reveals the differences in behavior between men and 79 Annex VI Executive Summary women in Tinder" which is based on the testimony of Mar.a del Carmen Méndez, assistant professor doctor of the Department of Spanish Philology, Linguistics General and the Theory of Literature of the UA. Other news has focused on decisions by women in positions of responsibility. The interview with the Director-General of Universities and, previously, Head and Professor Titular of the Department of Translation and Communication of the UJI, Pilar Ezpeleta, derives from the piece entitled "Valencian universities will increase the presence of the public according to the health situation". As regards interviews, it has been attempted to explain professional trajectories. It is seen in the example of "Juana Maria Delgado: 'We are certain that women have made great contributions to science'. Finally, reports have been made that go into more detail on a subject such as the audio-visual called "Reival the referents of a feminist science" that mentions some historical and contemporary scientists in the line of noting references coinciding with the stage of the EBAU and the choice of university careers of thousands of girls in the País Valencià. Documentary sources include the "Cyentifics in Figures 2021" of the Ministry of Science and Innovation, "AU in Statistics 2019: Statistical year of the Universitat d’Alacant", "Igualty in MeFP 2021" of the Ministry of Education and Vocational Training, "The implementation of Agenda 2030 at universities: current situation and good practices" of the Social Consultative Sphera, "Annuary of Statistical Data from the Universitat de València", "Annual Memory 2019" of the CSIC at the National Institute of Statistics", "CSIC Women Investigative Report 2020" from the CSIC and the study of the Energy Transition Observatory and Climate Action. As a conclusion and in tecnhical terms, while at first, both the writing of the pieces and the preparation and execution of interviews have been costly and time-consuming, a few weeks away from these months of work, an improvement has been noted. In addition, knowledge about design has been learned by refining parameters or trying to reach larger audiences on social networks. 80 Annex VI Executive Summary In a more general area, at the end of the project we have become familiar with the abbreviations PDI and PAS, as well as with different university studies and the main documentary sources suitable for the subject. In addition, the fluency and use of the Valencian language has naturally been improved with day-to-day work. In short, we have known more closely about journalistic routines, relationships with sources and the university world. In this vein, the work of the journalist to make the technical knowledge of the interviewees redundant has been understood over time. Recently, it has been checked in the news "A physiotherapy program makes a profit from the use of the Wii in ctus patients". At one point, the UV researcher Elena Marqués makes a clarification about the "subaccuracies" of a pathology. Language is considered inaccessible and an explanation is found: these phases correspond to the "most serious" and are characterized "by the continuity of symptoms and pain". In the news, the simple explanation replaces the scientific term "subagreed phase". On the basis of a project that aims to resolve as far as possible the question of ignorance of the names and surnames of scientists in our country, classical references such as the biochemical margarita Salas, but also contemporary and local ones such as the chemistry Pilar Mateo, the epidemiologist Juana Maria Delgado, and the climatologist Verónica Nieves are recognised. In addition, we have been familiar with the policies implemented by local and national governments to attract scientific talent, such as the PlaGenT of the Generalitat Valenciana or the aids Beatriz Galindo Ministry of Science, Innovation and Universities. The project's closure is with the same author as it was started, because the difficulty of working on research and getting promoted in the university's career from maternity has been noted, as expressed by Alexandra Kollontai. The feminist activist assumes that "capitalism has loaded on the shoulders of the working woman a weight that crushes her; it has made her a worker, without alleviating her care of housewives and mother." It is shocking that an early 20th-century book still has complaints about women's difficulties: "The solution to the family problem is no less important than the conquest of political equality and the establishment of its full economic independence." That is why we support feminist projects that put the value of the 81 Annex VI Executive Summary work of those that also build the foundations of the science of our societies at the heart of it.ca_CA
dc.format.extent84 p.ca_CA
dc.format.mimetypeapplication/pdfca_CA
dc.language.isocatca_CA
dc.publisherUniversitat Jaume Ica_CA
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectGrau en Periodismeca_CA
dc.subjectGrado en Periodismoca_CA
dc.subjectBachelor's Degree in Journalismca_CA
dc.titleUniversitat Nom de Donaca_CA
dc.typeinfo:eu-repo/semantics/bachelorThesisca_CA
dc.educationLevelEstudios de Gradoca_CA
dc.rights.accessRightsinfo:eu-repo/semantics/openAccessca_CA


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