Frustrating Factors in Business Environments and Possible Solutions: The Influence of Gender and Experience

Abstract

This project provides an overall view of employees’ frustration within their sales companies in order to help managers and salespeople deal with it effectively. In order to achieve this goal, a quantitative study has been carried out regarding the most common frustrating situations according to Dubinsky and Lippitt (1979) and its possible solutions. Furthermore, some additional possible frustrating factors have been also analysed alongside with other strategies to overcome employees’ frustration. The variable of gender and experience and also the possible types of salespeople have been analysed during the whole study as possible factors to consider as each individual can be affected by different situations and they can also deal with frustration using different methods. After conducting this study, the main results in this research suggest the most usual salespeople’s frustration in sales companies. A distinction among participants has been made by introducing the variables of gender and experience.