Listar Programa de Doctorat en Economia i Empresa por autoría "Brkanlić, Sandra"
Mostrando ítems 1-1 de 1
-
Marketing Mix Instruments as factors of improvement of image of Higher Education institutions and student satisfaction
Brkanlić, Sandra Universitat Jaume I (2019-05-27)The main focus of the study is the analysis of the effects of marketing mix instruments in higher education institutions in building the image of higher education institutions and the satisfaction of students, all from ...