Browsing TFM: Màster Universitari en Llengua Anglesa per al Comerç Internacional by Issue Date
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A proposal for supporting and promoting interdisciplinary research at Universitat Jaume I
Universitat Jaume I (2017-09-09) -
The corporate reputation of Pamesa Cerámica through social networks and company website
Universitat Jaume I (2017-09-09)The corporate reputation of a company and the importance of effectively managing it become crucial in our current globalized digital world. This research aims to conduct an analysis on the corporate ... -
Sales Promotion Strategies for the Russian Ceramic Market
Universitat Jaume I (2017-09-09)This paper is about Ceramicas Aparici, one of the first ceramic companies from Alcora, that is facing difficult times on one of its strongest markets, Russia. Spain and Italy have been for many years Russia‘s main ceramic ... -
Importance of webpages in maritime trade: A focus on how to promote Roca Castellón Consignaciones, S.L.
Universitat Jaume I (2017-11)The aim of this paper is to provide a feasible proposal on the creation of a website for the company Roca Castellón Consignaciones, S.L. In order to achieve this properly, first of all, a brief description of the area ... -
Competitive methods for business survival in the international market
Universitat Jaume I (2017-11-09)The globalisation phenomenon enhanced by the advance of Information and Communication Technologies (ICT) has contributed to an increase of the International Trade. Thus, in the current economic context, the internationalisation ... -
Study and proposal of a digital marketing strategy for an IT company: the case of Artisan Global Media
Universitat Jaume I (2017-11-09)In the past decades, the Internet and the World Wide Web have been growing unceasingly and have become part of everyone’s daily lives. At a personal level, the use of the Internet on a daily basis is related to communicate ... -
Blumaq Online
Universitat Jaume I (2017-11-09)ABSTRACT In this Master’s thesis , the reader will be int roduced to a study on the use of Internet resources by the Blumaq Company and how they should evolve to adapt to the current trend . Both the ... -
Cyber-attacks: an imminent Threat
Universitat Jaume I (2017-11-09)Damco is a Dutch company founded in Denmark with offices all over the globe and dedicated to freight forwarding and su pply chain management. The company has a well - known reputation in the market since ... -
Marketing Plan for Plaza Borrull Hotel
Universitat Jaume I (2017-11-09)After 200hours of my internship in Jaime I Hotel lo cated in Castellón de la Plana, I could see how important it is the creation of a new hotel for the city because of an increasing tourism caused ... -
Internacionalization of the App "Nunna Online" in pre-schools and kindergartens into Latam marketsfor educational and technological purposes
Universitat Jaume I (2017-11-09)This paper analyzes the process of internationalization of the Spanish company Nunna Online (NO) and its e-commerce app Nunna Online into the Latin American (LATAM) markets. An introduction to the company and its product ... -
Developing a branding strategy proposal for protecnic
Universitat Jaume I (2017-11-09)This master’s thesis presents, as its main objective, the development of a branding strategy proposal for a Spanish SME called Técnicas y Aplicaciones Productivas S.L., mainly known as Protecnic. It is widely believed that ... -
Importance of web pages in business: An approach on how to improve Bulk Wine & Spirits S.L.U. web page
Universitat Jaume I (2018-10-19)The intention of this project is to create an improvement proposal for the website of the company Bulk Wine & Spirits S.L.U. To reach this end, first of all, a description of the company's sector has been developed ... -
Jerte Picota Cherry: Further Analysis on the Promotion and Distribution Channels in Germany
Universitat Jaume I (2018-10-19)The purpose of this paper is to provide further proposals on the promotion and distribution of Cerezas del Jerte in Germany for the company Argos Consulting Network. The marketing project for the commercialisation of ... -
Azulejos Carceller on a large scale: a marketing plan for Kobert-In
Universitat Jaume I (2018-10-19)Nowadays, the tiles industry is dominating every single area in Spain, especially in the province of Castellon. This affects tiles companies in terms of competence, and has also affected the sales of medium-size companies ... -
Intercultural differences in e-commerce: Website analysis of CONSORTIA CONSULTORES - Carnicer y Perete Asociados SL
Universitat Jaume I (2018-10-19)This thesis is a presentation of the intercultural differences that should be taken into account for the successful functioning of a company. I have selected this topic after having done my internship in Spanish company ... -
Large-sized Porcelain Tiles: an International Marketing plan
Universitat Jaume I (2018-10-19)It is unclear where the tile as a fired piece of clay was invented since historians differ between China, Egypt or Babylonia (Restrepo-Baena, 2011). However, it seems that the Saracen civilization was the one that ... -
Silence in virtual meetings: The case of virtual business professional project
Universitat Jaume I (2018-10-19)The present study provides an overall viewpoint of the symbiotic interrelation that technology and discourse maintain. Due to the development of new communication tools based on Information and Communication Technologies ... -
Motivating companies and motivated employees? An analysis of motivation in the workplace
Universitat Jaume I (2018-10-22)The main objective of this piece of research is to analyse the social aspects that appear in the workplace. As this paper is going to describe, motivation is going to be crucial in order to understand how employees behave ... -
Approach to urban freight transport problems: Improvements using the internet of things
Universitat Jaume I (2018-10-22)City logistics and especially urban freight transport is growing in popularity amongst researchers and citizens. Changes in consumers’ behaviours due to the e-commerce, stock reductions and rivalry of freight companies, ... -
How Exportation Improves a Company: The Case of Senegal
Universitat Jaume I (2018-10-22)The purpose of this Final Master Thesis is to suggest a new and different country to start a business procedure, focusing of the relevant processes and documents that should be issued. This research will centre its attention ...