Communication Theory
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BIBLIOMetadata
Title
Communication TheoryAuthor (s)
Date
2018Abstract
The text at hand presents an introductory view of the various theories of communication
that have been developed until today, and that are useful for students of the
first years of Audiovisual Communication, Journ ... [+]
The text at hand presents an introductory view of the various theories of communication
that have been developed until today, and that are useful for students of the
first years of Audiovisual Communication, Journalism, and Advertising studies.
First, we review the basic aspects of interpersonal communication, next we address
the characteristics and complexity of media communication. We introduce,
thus, the historical role that mass media have had in contemporary culture and
later analyze in detail the different theoretical paradigms about media communication
that have been developed until the present time. This way, we carry out a
review of the different theories of communication from a historical and contrastive
perspective to finally analyze the different aspects related to the production, circulation
and reception of communicative contents in the framework of the current
multimedia and contemporary digital environment. [-]
Description
Fundamentos de Teoría de la Comunicación. Codi d’assignatura PU0910
Is part of series
Sapientia;135ISBN
978-84-17429-11-9Type
info:eu-repo/semantics/bookPublisher
Publicacions de la Universitat Jaume IRights
info:eu-repo/semantics/openAccess
This item appears in the folowing collection(s)
- COM_Llibres [21]
- Humanes i Socials [70]
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