Examining How Country Image Influences Destination Image in a Behavioral Intentions Model: The Cases of Lloret De Mar (Spain) and Cancun (Mexico)
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Other documents of the author: Palau-Saumell, Ramon; Forgas-Coll, Santiago; Amaya Molinar, Carlos Mario; Sánchez-García, Javier
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Show full item recordcomunitat-uji-handle:10234/9
comunitat-uji-handle2:10234/8645
comunitat-uji-handle3:10234/8646
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http://dx.doi.org/10.1080/10548408.2015.1075456 |
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Title
Examining How Country Image Influences Destination Image in a Behavioral Intentions Model: The Cases of Lloret De Mar (Spain) and Cancun (Mexico)Author (s)
Date
2016Publisher
Taylor & FrancisISSN
1054-8408Type
info:eu-repo/semantics/articlePublisher version
http://www.tandfonline.com/doi/abs/10.1080/10548408.2015.1075456Subject
Abstract
Understanding the importance of a country’s image in the behavioral intentions of tourists is essential for sun-and-sand destinations. This study examines an integrated model of behavioral intentions regarding two ... [+]
Understanding the importance of a country’s image in the behavioral intentions of tourists is essential for sun-and-sand destinations. This study examines an integrated model of behavioral intentions regarding two international tourist destinations, namely Cancun (Mexico) and Lloret de Mar (Spain). The results indicate that country image influences destination image; destination image influences value, satisfaction, and behavioral intentions; value influences satisfaction; and satisfaction influences behavioral intentions. These findings confirm that the country and destination images are different constructs, and that destination image is the key to attracting tourists. Additionally, there are some differences in the relationships hypothesized in the model among the destinations. [-]
Is part of
Journal of Travel & Tourism Marketing, 2016, 3 (7)Rights
http://rightsstatements.org/vocab/CNE/1.0/
info:eu-repo/semantics/restrictedAccess
info:eu-repo/semantics/restrictedAccess
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- EMP_Articles [464]