Internal analysis: resources and capabilities as a source of competitive advantage in airline firms
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Título
Internal analysis: resources and capabilities as a source of competitive advantage in airline firmsAutoría
Tutor/Supervisor
Boronat Navarro, MontserratTutor/Supervisor; Universidad.Departamento
Universitat Jaume I. Departament d'Administració d'Empreses i MàrquetingFecha de publicación
2015-06-16Editor
Universitat Jaume IResumen
Achieving a competitive advantage position relative to its business rival is what most
organizations should be aiming for. It must be emphasized the importance of attaining
competitive advantage in organizations, ... [+]
Achieving a competitive advantage position relative to its business rival is what most
organizations should be aiming for. It must be emphasized the importance of attaining
competitive advantage in organizations, for that reason the significance of making an
analysis of resources and capabilitieshelp us to discern where the source of
competitive advantage is.
A company’s resources and capabilities are increasingly being considered as one of
the fundamental sources of competitive advantage within the context of strategic
management. This paper, therefore, explores and discusses the role of resources and
capabilities of two of the most important airline companies around the world in helping
them to achieve a sustainable competitive advantage. [-]
Palabras clave / Materias
Descripción
Treball final de Grau en Administració d’Empreses. Codi: AE1049. Curs acadèmic 2014-2015
Tipo de documento
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