Listar por tema "risk communication"
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Los discursos de la pandemia. Nuevas estrategias de comunicación del riesgo en un nuevo contexto sociocultural
Universitat Jaume I. Departament d’Estudis Anglesos i Departament de Llengues i Cultures Europees (2014)This paper proposes a rhetorical-discourse framework for the analysis of public health crisis. The last epidemic crisis have highlighted the problematical character of definitions of health risk, illness/disease, health, ... -
Resilience and Anti-Stress during COVID-19 Isolation in Spain: An Analysis through Audiovisual Spots
MDPI (2020-12-01)This study analyses broadcasted advertising spots during the COVID-19 isolation period in Spain. It aims to identify the narrative communicative resources and messages spread by companies/brands under the background of a ...