Listar por tema "Marketing channels"
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Content analysis of publications on creativity and innovation in supply chain journals
Universitat Jaume I (2015-07-13)In recent years, many authors have conducted studies on creativity and innovation in the company. But few have focused on how these affect the supply chain, so there has been a content analysis of publications dealing ... -
Supply chain management: A multidisciplinary content analysis of vertical relations between companies, 1997–2006
Elsevier (2011)The aim of this work is to contribute to a better understanding of the research conducted on supply chain management (SCM) at a multidisciplinary level. To this end, a content analysis was performed of the most significant ...