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dc.contributor.authorBenet Aleixandre, Clàudia
dc.contributor.otherMartínez Cháfer, Luis
dc.contributor.otherUniversitat Jaume I. Departament d'Administració d'Empreses i Màrqueting
dc.date.accessioned2017-11-27T08:35:20Z
dc.date.available2017-11-27T08:35:20Z
dc.date.issued2017-07-11
dc.identifier.urihttp://hdl.handle.net/10234/170403
dc.descriptionTreball Final de Grau en Administració d'Empreses. Codi: AE1049. Curs acadèmic: 2016/2017
dc.description.abstractDuring the last years, the creative industry is gaining importance in the society and economy worldwide due to certain factors such as the globalization, digitalization or the improvement in the communicative technologies, although there are several questions that remain unknown in this sector. However, regarding the constant growth of this industry and the difficulties that it goes through, it becomes an interesting area to study. The Creative and Cultural Industries are becoming a strategical sector for the productive development, the competitiveness and the employment worldwide. Moreover, it will fill the gap between the society and the culture with the social cohesion, cultural diversity promotion or the global information and knowledge circulation. This sector is democratized by former and current policies around the word and at the same time liberalized due to the new business entries and exits, the decrease of the barriers and the rise participation of the citizens in the programmes and policies related to the cultural and creative activities. We cannot consider this sector as a homogeneous one, in fact is a sector that includes some particular subsectors such as the music, audio-visual content, advertising or design. These particularities make the Cultural and Creative Industry a difficult field of study but at the same time a big opportunity to new business and particular ideas. The main purposes of this research are two, on the one hand, understanding the basic concepts of the topic and the sector to analyse the situation and, on the other hand, make a brief of the characteristics of the Cultural and Creative Industries. For that, in this study we are going to have a summarized idea of how this sector is developing in the last years along Europe, which are the changes in the policies and considerations for the sector and the differences between regions inside the same framework. The purpose of this research is understand and describe the Cultural and Creative Industries. To do so, we focus in the main characteristics of this sector through three different regional frameworks, continental, national and city level, and the analysis of the policies and performance of the different governments. Consequently, this research will be divided in three main parts. First, we will have a general idea about the concept of creativity and the Creative and Cultural Industry. Secondly, it will be described the research methodology used to develop this study. The last part will be composed by an explanation of the characteristics of the Cultural and Creative Industries in the European Union. It will be an overview of the current situation of the sector, emphasizing the economical point of view and a brief look of two different regions inside Europe, Spain and United Kingdom. Finally, the study will be conclude with a comparison between the different regions studied, a brief analysis about the difficulties of this sector research and the formulation of some suggestions for the future improvement of the Spanish and Valencian policies in comparison with the United Kingdom and London`s oneca_CA
dc.format.extent62 p.ca_CA
dc.format.mimetypeapplication/pdfca_CA
dc.language.isoengca_CA
dc.publisherUniversitat Jaume Ica_CA
dc.rights.urihttp://rightsstatements.org/vocab/CNE/1.0/*
dc.subjectGrau en Administració d'Empresesca_CA
dc.subjectGrado en Administración de Empresasca_CA
dc.subjectBachelor's Degree in Business Administrationca_CA
dc.subjectcreative industriesca_CA
dc.subjectcultural industriesca_CA
dc.titleCharacteristics and analysis of the creative and cultural industriesca_CA
dc.typeinfo:eu-repo/semantics/bachelorThesisca_CA
dc.educationLevelEstudios de Gradoca_CA
dc.rights.accessRightsinfo:eu-repo/semantics/restrictedAccessca_CA


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