Examining How Country Image Influences Destination Image in a Behavioral Intentions Model: The Cases of Lloret De Mar (Spain) and Cancun (Mexico)
Impacto
Scholar |
Otros documentos de la autoría: Palau-Saumell, Ramon; Forgas-Coll, Santiago; Amaya Molinar, Carlos Mario; Sánchez-García, Javier
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Mostrar el registro completo del ítemcomunitat-uji-handle:10234/9
comunitat-uji-handle2:10234/8645
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http://dx.doi.org/10.1080/10548408.2015.1075456 |
Metadatos
Título
Examining How Country Image Influences Destination Image in a Behavioral Intentions Model: The Cases of Lloret De Mar (Spain) and Cancun (Mexico)Autoría
Fecha de publicación
2016Editor
Taylor & FrancisISSN
1054-8408Tipo de documento
info:eu-repo/semantics/articleVersión de la editorial
http://www.tandfonline.com/doi/abs/10.1080/10548408.2015.1075456Palabras clave / Materias
Resumen
Understanding the importance of a country’s image in the behavioral intentions of tourists is essential for sun-and-sand destinations. This study examines an integrated model of behavioral intentions regarding two ... [+]
Understanding the importance of a country’s image in the behavioral intentions of tourists is essential for sun-and-sand destinations. This study examines an integrated model of behavioral intentions regarding two international tourist destinations, namely Cancun (Mexico) and Lloret de Mar (Spain). The results indicate that country image influences destination image; destination image influences value, satisfaction, and behavioral intentions; value influences satisfaction; and satisfaction influences behavioral intentions. These findings confirm that the country and destination images are different constructs, and that destination image is the key to attracting tourists. Additionally, there are some differences in the relationships hypothesized in the model among the destinations. [-]
Publicado en
Journal of Travel & Tourism Marketing, 2016, 3 (7)Derechos de acceso
http://rightsstatements.org/vocab/CNE/1.0/
info:eu-repo/semantics/restrictedAccess
info:eu-repo/semantics/restrictedAccess
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