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dc.contributor.authordel Pobil, Angel P.
dc.contributor.authorPark, Eunil
dc.identifier.citationEunil Park Angel P. del Pobil, (2013),"Users' attitudes toward service robots in South Korea", Industrial Robot: An International Journal, Vol. 40 Iss 1 pp. 77 - 87ca_CA
dc.description.abstractPurpose – The purpose of this paper is to understand users' acceptance of service robots by integrating perceived enjoyment of service robots and users' need to belong in a technology acceptance model (TAM) framework. Service robots are currently being used in homes and firms to provide various services. Design/methodology/approach – The authors conducted a web‐based survey from 904 users in South Korea to test a research model and employed structural equation modelling as the analysis method. Findings – This study found that perceived enjoyment and the need to belong played an important role in the perceived ease of use and usefulness of service robots. Furthermore, it was discovered that the research supported relationships proposed by the original TAM with regard to users' attitudes and intentions to use service robots. Therefore, this study provides a framework to understand users' acceptance of service robots. Originality/value – This paper is of value to researchers designing and improving service robots for use in our society.ca_CA
dc.format.extent10 p.ca_CA
dc.publisherEmerald Group Publishing Limitedca_CA
dc.relation.isPartOfIndustrial Robot: An International Journal, vol. 40, no. 1, p. 77 - 87ca_CA
dc.rights(c) Emerald Group Publishing Limitedca_CA
dc.subjectSouth Koreaca_CA
dc.subjectUser studiesca_CA
dc.subjectUser satisfactionca_CA
dc.subjectservice robotca_CA
dc.titleUsers' attitudes toward service robots in South Koreaca_CA

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