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dc.contributorSaorín Iborra, Ana María
dc.contributorUniversitat Jaume I. Departament d'Estudis Anglesos
dc.contributor.authorHerreros González, Antonio
dc.date.accessioned2014-11-24T12:28:58Z
dc.date.available2014-11-24T12:28:58Z
dc.date.issued2014-11-11
dc.identifier.urihttp://hdl.handle.net/10234/109218
dc.descriptionTreball Final del Màster Universitari en Llengua Anglesa per al Comerç Internacional. Codi: SAR016. Curs acadèmic 2013-2014ca_CA
dc.description.abstractThis Master’s Thesis analyses the possibility of implementing an online sales channel in Al-Farben; an industrial sector company from Castellón. After studying the products which are commercialised by this company, the different target markets and the possibilities of each one are also analysed. In the final part of this project, the different steps to be followed when implementing this online shop proposal are developed and explained. Firstly, both the environment and the main Al-Farben competitors are analysed. Afterwards, the different strategies that should be carried out before the implementation of the online shop are analysed. Finally, the different technologies to be applied in the Al-Farben online shop will be studied as well as the different processes and techniques to give value to the company.ca_CA
dc.format.extent41 p.ca_CA
dc.format.mimetypeapplication/pdfca_CA
dc.language.isoengca_CA
dc.publisherUniversitat Jaume Ica_CA
dc.subjectMàster Universitari en Llengua Anglesa per al Comerç Internacionalca_CA
dc.subjectMáster Universitario en Lengua Inglesa para el Comercio Internacionalca_CA
dc.subjectMaster's Degree in English Language for International Tradeca_CA
dc.titleImplementation of e-commerce in Al-Farben, S.A.ca_CA
dc.typeinfo:eu-repo/semantics/masterThesisca_CA
dc.educationLevelEstudios de Postgradoca_CA
dc.rights.accessRightsinfo:eu-repo/semantics/restrictedAccessca_CA


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