Listar por tema "FilMip"
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Controlling time is power: An analysis of filmic metaphors in the Lotus advertisement «Shine»
Publicacions de la Universitat Jaume I (2018)Generally speaking, when talking about metaphors, the first thing that comes to our minds is that they are figures of speech whose main aim is to embroider and beautify the meaning of ... -
Controlling time is power: an analysis of filmic metaphors in the lotus advertisement “shine”
Universitat Jaume I (2018-06-14)According to Lakoff and Johnson (1980), a metaphor is a tool which helps us understand one conceptual domain in terms of another conceptual domain. Initially, metaphors were explored solely verbally; however, later on, a ...